Advertisement

Cart abandonment calculator

Enter carts created and completed orders to get your cart abandonment rate and recovered revenue potential.

Inputs

Results update live as you type.

Abandonment rate
-

Enter values to calculate.

Completion rate
-
Lost carts
-
Formulas: abandonment = (1 - completed / carts) x 100. Global average sits near 70%.
Advertisement

Why shoppers abandon

The top reasons are consistent worldwide: unexpected costs at checkout (shipping, taxes), forced account creation, long forms, and slow pages. Price comparison in another tab accounts for much of the rest.

Recovering abandoned carts

Abandoned-cart emails recover 5 to 15% of lost checkouts; SMS and retargeting ads add more. Showing full costs early and offering guest checkout prevents abandonment before it happens.

Cart Abandonment Rate FAQs

How do you calculate cart abandonment rate?
Subtract completed orders from carts created, divide by carts created, times 100. 320 completions from 1,000 carts is 68% abandonment.
What is a good cart abandonment rate?
Under 60% is strong; the global average is around 70%. Anything above 80% usually signals a checkout problem worth fixing first.
Carts created vs checkout started?
Use carts created for the broad rate, or checkout-started for the checkout-specific rate. Keep one definition so trends stay comparable.
How much revenue do abandoned carts cost?
Multiply lost carts by your average order value. With 680 lost carts at $60 AOV, that is $40,800 of potential revenue per period.
Is my data uploaded anywhere?
No. Every calculation happens in your browser with JavaScript. Nothing you enter leaves your device.
Advertisement